Public relations

Public relations

Public relations

Information is now available in fractions of a second. The same applies to the sharing of information, which travels at the speed of light, facilitated by social media. Other media outlets work and publish just as quickly.
These times offer significant opportunities for effective communication and brand visibility. In a short period of time, your brand can stand up in mainstream news outlets, including daily newspapers and news sites. However, it can suffer losses just as quickly if communications are not well managed.
This is one of the primary tasks of our PR services. We can assist you in promoting your brand across all available media channels in a controlled and targeted way, with a minimum of risk.

We will provide you with a selection of valid media outputs relating to your brand, topics or perhaps your competitors at regular intervals. We will also produce a management overview including translation in daily reports. You will receive all the information in one email at 9.00 am in a concise, clear manner. Monitoring and clipping form an integral part of our professional PR services.

Following research and a clear understanding of your organisation’s objectives, we will create a PR strategy that includes defining key messages and communication pillars. We plan both long-term and short-term PR activities to ensure your brand receives continuous support. We carefully select the most appropriate communication channels and media to ensure that your messages reach the correct audience. Furthermore, our strategy includes the establishment of crisis communication and the formulation of contingency plans for unforeseen circumstances, ensuring that your brand is consistently prepared to respond in an effective manner and maintains public trust.

We draft a variety of content, including expert articles, interviews, press releases, articles for company magazines, articles for internal communications, website content, Facebook posts, Instagram posts and numerous other formats.

In today’s fast-changing business environment, effective crisis communication and adaptation are crucial for any company’s strategic communication plan. We prepare detailed crisis scenarios and comprehensive plans that enable swift and effective responses to any eventuality. In the event of a crisis, we will ensure a swift response and coordination of communications to protect your brand and maintain public trust. Once the crisis has been resolved, we will conduct a post-crisis analysis and impact assessment to ascertain the facts of the situation and identify any lessons that can be learned from it. Based on these findings, we will provide recommendations for prevention and improved preparedness for future crises, ensuring that your brand is always one step ahead.

Expert topics require a high level of expertise in content creation. Our team includes editors who specialize in PR communication and content creation for clients in sectors such as pharmaceuticals and the food industry. We collaborate with a team of experts who conduct revisions to guarantee that the PR campaign output aligns with the media’s requirements.

To ensure the credibility and trustworthiness of a PR campaign, it is essential to collaborate with reputable experts and specialists in the subject matter. For this reason, we always endeavour to collaborate with the top decision makers in the respective field.

Media relations are the outcome of thorough preparation and strategic content development for a PR campaign. The quality of the preparation often has a bearing on the success of the media coverage. It is therefore advisable to invest sufficient time and resources in the preparation process. In the current climate of abundance in terms of topics, it is crucial for businesses to invest in quality preparation to ensure their messages stand out and are selected by journalists.

It is important to note that the level and quality of a meeting with journalists is not solely determined by the venue and reception. A well-organised press conference with a high number of journalists is the result of meticulous preparation, a compelling topic, high-quality speakers and a carefully selected PR agency that will provide you with a superior media service.

We organise events for the public, partners and other stakeholders that effectively present your values and objectives. We plan and execute meetings with key personalities and institutions, thereby strengthening your position in the market. We encourage your participation in conferences, trade shows and professional meetings in order to enhance your visibility in the most appropriate contexts. We manage and coordinate sponsorship and CSR activities, allowing you to focus on your core business while we ensure your brand is perceived as responsible and engaged.

We will help you achieve your goals